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.............................. Cannes Film Festival
Logo and Trademark..............................
The Cannes Film Festival (French: le Festival de Cannes), founded in 1939, is one of the world's oldest, most influential and prestigious film festivals, like Venice Film Festival and Berlin Film Festival. The private festival is held annually (usually in the month of May) at the Palais des Festivals et des Congrès, in the resort town of Cannes, in the south of France. The 61st Annual Cannes Film Festival will be held 14 to 25 May 2008. The festival has become an important showcase for European films. Jill Forbes and Sarah Street argue in European Cinema: An Introduction, that Cannes "became...extremely important for critical and commercial interests and for European attempts to sell films on the basis of their artistic quality" (page 20).
Forbes and Street also point out that, along with other festivals such as Venice and Berlin, Cannes offers an opportunity to determine a particular country's image of its cinema and generally foster the notion that European cinema is "art" cinema. Additionally, given massive media exposure, the non-public festival is attended by many movie stars and is a popular venue for film producers to launch their new films and attempt to sell their works to the distributors who come from all over the globe.
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