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....................................... C Letter Logos, High Quality Brand Names and Tradekmarks...................................

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.............................. Coors Light Beer Logo and Trademark..............................

The Coors Brewing Company is a regional division of the world’s fifth-largest brewery companies, the Molson Coors Brewing Company. According to the Molson-Coors website, the division is the third-largest brewer in the U.S. The brewery in Golden, Colorado is the world’s largest on a single site.

Coors Light, the "Silver Bullet", a 4.2% abv beer first brewed in 1978 as a low calorie beer. It is Coors top selling brand, and the third-best selling beer in the United States. It has won several medals for "American-Style Light Beer" at the Great American Beer Festival, and is the official beer sponsor of the NFL and the NFL Network.. In 2006, a "frost brew liner", referring to the "Frost Brewed" branding, was introduced. 

The inventors Green and Hannell claim the liner was created by accident during an experiment for the United States military. After a year long trial for trademark rights between Hannell and Green, the jury ruled in favor of Green and he sold it to Coors for an unspecified, million dollar contract. 

   

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Logo and Trademark (EPS file)

His liner is sometimes referred to as "C-", or "C minus" The nickname “Silver Bullet” originated from the at the University of California Alumni Association summer family camp, The Lair of the Golden Bear. It arose from staff members as a casual reference to the drink due to its slender silver cans. The name was then immortalized when one of the former members of the camp staff used it as a marketing campaign and the name has stuck ever since. Coors Light puts on major promotions at Halloween, including the "Beer Wolf" and plugs by Elvira, tying in with the Silver Bullet theme. Coors Light bottles feature a cold temperature sensitive label using Chromazone™ ink. When the mountains on the label turn blue, the beer is at optimal drinking temperature. 

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