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.............................. Minolta
Logo and Trademark..............................
Minolta Co., Ltd. was a Japanese worldwide manufacturer of cameras, camera accessories, photo-copiers, fax machines and laser printers. Minolta was founded in Osaka, Japan in 1928 as Nichi-Doku Shashinki Shōten (日独写真機商店; meaning Japanese-German camera shop). It is perhaps best known for making the first integrated autofocus 35 mm SLR camera system. It was not until 1933 that the brand name appeared on a camera, a copy of the Plaubel Makina simply called "Minolta".
In 2003, Konica Corporation merged with Minolta to form Konica Minolta. On January 19, 2006, Konica Minolta announced that it was leaving the camera and photo business and that it would sell a portion of its SLR camera business to Sony as part of its move to pull completely out of the business of selling cameras and photographic film.
Minolta has a line of digital point and shoot cameras to compete in the digital photography market. Their DiMage line includes digital cameras and imaging software as well as film scanners.
Minolta created a new category of 'ZSLR' or fixed zoom-lens SLR-type cameras with the introduction of the DiMage 7. Designed for use by people familiar with 35mm single-lens-reflex or SLR cameras, without the added complication of interchangeable lenses or optical reflex viewfinders, the DiMage incorporated many of the features of a higher level film camera with the simplicity of smaller compact digicams. The camera had a traditional zoom ring and focus ring on the lens barrel, and was equipped with an electronic (EVF) viewfinder rather than the direct optical reflex view of an SLR. It added other features such as a histogram and the cameras were compatible with Minolta's flashes for modern film SLRs. However, the DiMage 7 (including the DiMAGE A1, A2, and A200) and similar 'ZSLR' cameras were not really adequate substitutes for professional SLR cameras, and initially there were many reports of slow autofocus speed and various malfunctions (this has surfaced where a Sony-designed CCD chip would malfunction, rendering the camera useless. Minolta, however, issued a CCD alert and fixed faulty units free of charge; after Konica Minolta's withdrawal from the photo business, Sony has taken over the CCD alert). Minolta later innovated in this line by being the first manufacturer to integrate a mechanical anti-shake system (Minolta's Anti-Shake is based inside the camera body as opposed to the camera lens - common with Canon EF and Nikon DX lenses).
In January 2002 Minolta again created a new category of camera, introducing the Minolta Dimage X, an ultra compact digital with a 3x folded zoom lens. With the folded approach, no moving parts of the lens are external to the camera. Instead a 45 degree mirror bounces light to a conventional zoom lens safely tucked inside the camera body. Fast startup times are one potential benefit of this design (since nothing needs to extend), but slow focus and shutter lag times marred the advantage of this innovation.
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