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.............................. PLAYBOY
Logo and Trademark..............................
Playboy is an American men's magazine, founded in Chicago, Illinois by Hugh Hefner and his associates, which has grown into Playboy Enterprises, Inc., reaching into every form of media. Playboy is one of the world's best known brands. In addition to the flagship magazine in the United States, special nation-specific versions of Playboy are published worldwide.
The magazine is published monthly and features photographs of nude women, along with various articles on fashion, sports, consumer goods, and public figures. It also has short fiction by top literary writers, such as Arthur C. Clarke, Ian Fleming, Vladimir Nabokov, and Margaret Atwood. The magazine has been known to express liberal opinions on most major political issues. Playboy's use of "tasteful" nude photos is classified as "softcore" in contrast to the more "hardcore" pornographic magazines that started to appear in the 1970s in response to the success of Playboy's more explicit rival, Penthouse.
In many parts of Asia, including India, mainland China, Myanmar, Malaysia, Thailand, Singapore, and Brunei, the sale and distribution of Playboy is banned. In addition, its sale and distribution is banned in almost all Muslim countries in Asia and Africa, such as Iran, Saudi Arabia and Pakistan. However, it is sold in Hong Kong. In Japan, where the genitals of models cannot be shown, a separate edition of Playboy is published under license by Shueisha.
An Indonesian edition of Playboy launched in April 2006, but the controversy started before the first issue was published. Even the publisher said that the content of the Indonesian edition will be different from the original edition but the government was trying hard to ban it by using anti-pornography rules, since the Indonesian government cannot ban any medium. A local Muslim organization, the Islamic Defenders Front (IDF), also opposed to Playboy being published on the grounds that it is pornography. On April 12 a group of about 150 IDF members clashed with police and stoned the editorial offices of the magazine. Despite this controversy, the edition quickly sold out. On 6 April 2007 the chief judge of the case dismissed the charges because they had been incorrectly filed.
In 1986, the American convenience store chain 7-Eleven removed the magazine from its stores. The store returned Playboy to its shelves in late 2003. 7-Eleven stores had also been selling Penthouse and other, more extreme, magazines before the ban. In bookstores throughout the world, it is common for Playboy, as well as other adult publications, to be put on a higher shelf than other magazines, thus keeping them out of the reach of most children. They are also often wrapped in opaque plastic bags so as to not reveal the cover.
Playboy was not sold in the State of Queensland, Australia during 2004 and 2005 but has returned as of 2006. Furthermore, due to declining sales, the last edition of the Australian edition of "Playboy" published was the January 2000 issue.
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