|
|
The logos can be opened with Adobe Illustrator, Macromedia Freehand, CorelDraw or Adobe Photoshop. All the logos are also available in format EPS.
if you don't have them .. you can get them
here!
.............................. Selmer
Logo and Trademark..............................
The Selmer Company was a manufacturer of musical instruments started in Paris, France in the early 1900s. Selmer was known for its high-quality woodwind instruments, especially saxophones and clarinets. The Selmer brand was preferred by many well-known jazz artists such as John Coltrane, Benny Goodman, Coleman Hawkins, Louis Armstrong, and Harry James.
Selmer Industries, the parent company of The Selmer Company, acquired the Steinway Musical Properties company, the parent company of piano manufacturer Steinway & Sons, in 1995 and changed its name to Steinway Musical Instruments. In 2003 Steinway merged The Selmer Company with another subsidiary, the C.G. Conn Company (makers of brass instruments), to form Conn-Selmer.
In 1932 Selmer partnered with the Italian guitarist and luthier Mario Maccaferri to produce a line of acoustic guitars based on Maccaferri's unorthodox design. Although Maccaferri's association with Selmer ended in 1934, the company continued to make several models of this guitar until 1952. The guitar was closely associated with famed jazz guitarist Django Reinhardt.
After being passed around several other owners, Selmer once again found itself owned by the Gibson Guitar parent company, this time through a holding company called Norlin Music USA. The marketing policy adopted by management involved allowing its distributors to arrange short term loans of Gibson instruments on a trial basis. This was considered an excellent marketing ploy had it been controlled but the reality of the situation was that instrument loans were made freely available to any musician and bands who made a request. The consequences were that these very expensive musical instruments were used, damaged, and returned unsold to the UK warehouse, where attempts were made to repair them with the limited facilities on hand, as the distribution agreement with the manufacturing base in Kalamazoo, Michigan did not allow for the return of defective items. At one time in 1977 there were over one thousand damaged, broken and disassembled Gibson guitars stored in an unheated warehouse in Braintree, Essex.
The factory in Braintree also developed the manufacturing of Lowrey keyboards from KD kits exported from the Chicago manufacturing base of CMI. These instruments were technically advanced but the build quality was poor compared with keyboards which were just beginning to reach the UK and European markets from Japan. To supplement earnings the company took the decision to import a low cost Italian designed organ marketed as a Selmer product which was distributed in large numbers by catalogue sales. Again the return rate, this time due to damage in transit, was significant. In spite of a rebranding as Norlin Music (UK) the management of the company failed to address the key factors preferring to effect a range of cost cutting measures. In 1976 Norlin Music Inc., faced with mounting debts, began dismantling Selmer UK piece by piece, until the only facility was a repair center for Lowrey organs with a single employee. This shut down in the early 1980s.
Despite being largely unknown in the U.S., Selmer guitar amplifiers from the early 1960s have begun to gain a reputation as vintage collectibles among valve amplifier enthusiasts.
External links
|
|
