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.............................. Zippo
Logo and Trademark..............................
Zippo lighter is a refillable, metal lighter manufactured by Zippo Manufacturing Company. Thousands of different styles and designs have been made in the seven decades since their introduction. They are frequently collected. They became popular in the United States military, especially during World War II — when, as the company's website says, Zippo "ceased production of lighters for consumer markets and dedicated all manufacturing to the U.S. military." Additionally, Zippo lighters are known for offering a lifetime guarantee: if a Zippo lighter breaks, no matter how old or how many owners it has had, the company will replace or fix the lighter for free. The only part of a Zippo lighter that carries no warranty is the finish on the outside of the outer case and lid.
Zippo lighters gained popularity as “windproof” lighters, able to stay lit in harsh weather, due to the design of the windscreen and adequate rate of fuel delivery. A consequence is that it is hard to extinguish by blowing out the flame. The proper way to extinguish the lighter is to close the top half, which starves the flame of oxygen, but, unlike other lighters, an action like this does not cut the fuel. One of the recognizable features of Zippo is the fact that it burns with a wick. Rapidly opening the top lid produces a loud and easily recognizable clicking sound for which Zippo lighters are known. This noise can be attributed to the spring-toggle lever which is primarily intended to keep the lid closed when the lighter is not in use.
Current Zippos carry a suggested retail price between US$12.95 up to more than US$4,000, depending on the rarity and materials used in the given item. In 2001, according to the fall 2003 issue of IUP Magazine, a 1933 model was purchased for $18,000 at a swap meet in Tokyo, and in 2002 the company bought one valued at $12,000 for its own collection. During the 2007 75th anniversary celebrations, Zippo sold a near mint 1933 model for $37,000.
George G. Blaisdell founded Zippo Manufacturing Company (located in Bradford, Pennsylvania) in 1932, and produced the first Zippo lighter in early 1933, being inspired by an Austrian cigarette lighter of similar design. It got its name because Blaisdell liked the sound of the word "zipper". On March 3, 1936, patent was granted for the Zippo lighter.
Since 1933, over 400,000,000 Zippo lighters have been produced. After World War II, the Zippo lighter became increasingly used in advertising by companies large and small through the 1960s. Many of the early advertising Zippo lighters are works of art painted by hand, and as technology has evolved, so has the design and finish of the Zippo lighter. The basic mechanism of the Zippo lighter has remained unchanged.
In 2002 Zippo expanded its product line to include a variety of utility-style multi-purpose lighters, known as the Zippo MPL. This was followed in 2005 with the Outdoor Utility Lighter, known as the OUL. These lighters are fuelled with butane. In August 2007 Zippo released a new butane cigarette lighter called the Zippo BLU.
A museum called Zippo/Case visitors center is located in Bradford, PA at 1932 Zippo Drive. This 10,000 square foot (929 m˛) building contains rare and custom made Zippo lighters, and also sells the entire Zippo line. The museum also contains an enormous collection of Case knives. Since the Zippo company's 60th anniversary in 1992, annual editions have been produced for worldwide Zippo collectors.
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